Bacchus: Created page with "{{Stub}} '''Paul Henry Nystrom''' (January 25, 1878 – August 17, 1969){{cite news |title=Dr. Paul Nystrom Obituary |work=Eau Claire Leader |date=23 August 1969 |page=11 |url=https://www.newspapers.com/clip/7879386/dr_paul_nystrom_obituary/ |via=Newspapers.com }} was an American economist, and professor of marketing at Columbia University. He is most known as pioneer in marketing,{{cite journal |first=Delbert J. |last=Duncan |title=Paul H. Nystrom |journ..."

2023-03-05T00:44:50Z

Created page with "{{Stub}} '''Paul Henry Nystrom''' (January 25, 1878 – August 17, 1969)<ref>{{cite news |title=Dr. Paul Nystrom Obituary |work=Eau Claire Leader |date=23 August 1969 |page=11 |url=https://www.newspapers.com/clip/7879386/dr_paul_nystrom_obituary/ |via=Newspapers.com }}</ref> was an American economist, and professor of marketing at Columbia University. He is most known as pioneer in marketing,<ref>{{cite journal |first=Delbert J. |last=Duncan |title=Paul H. Nystrom |journ..."

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{{Stub}}
'''Paul Henry Nystrom''' (January 25, 1878 – August 17, 1969)<ref>{{cite news |title=Dr. Paul Nystrom Obituary |work=Eau Claire Leader |date=23 August 1969 |page=11 |url=https://www.newspapers.com/clip/7879386/dr_paul_nystrom_obituary/ |via=Newspapers.com }}</ref> was an American economist, and professor of marketing at Columbia University. He is most known as pioneer in marketing,<ref>{{cite journal |first=Delbert J. |last=Duncan |title=Paul H. Nystrom |journal=Journal of Marketing |volume=21 |issue=4 |pages=393–394 |year=1957 |doi=10.2307/1247261 |jstor=1247261 }}</ref> and for his ''The Economics of Retailing'' (1915)<ref>{{cite book |last=Smelser |first=Neil J. |author-link=Neil Smelser |title=Theory of Collective Behavior |url=https://archive.org/details/theoryofcollect000smel |url-access=registration |year=1962 |publisher=New York, Free Press of Glencoe }}</ref> and his ''Economics of Fashion'' (1928).<ref>{{cite journal |last1=Vargo |first1=Stephen L. |first2=Robert F. |last2=Lusch |title=Evolving to a new dominant logic for marketing |journal=[[Journal of Marketing]] |volume=68 |issue=1 |year=2004 |pages=1–17 |doi=10.1509/jmkg.68.1.1.24036 |s2cid=17848915 }}</ref>

==references==
{{Reflist|2}}

[[Category:Definitions]]
[[Category:People]]

Paul Nystrom - Revision history